Hi, I’m Karina

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I’M A SYDNEY COPYWRITER WHO writes print, editorial & digital copy TO CONNECT, & GROW YOUR AUDIENCE

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SAY HELLO →
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Blog & Article Copywriting

Let your blogs do the work for you. I'm a creative copywriter who connects with your readers through engaging, relatable copy. Whether you're sharing sleep tips, highlighting your star products, featuring expert insights, or bringing recipes to life - I'm here to help.

I’ve written editorial and print features for brands like Broadsheet Sydney, The Local Project & Urban List Sydney.

From searchable blog posts to digital and editorial features, I'll work alongside you to write stories that draw readers in and keep them coming back for more. View my select articles here.

My copywriting services are perfect for: restaurants, food brands, wellness companies, lifestyle businesses.

Services Included:

  • Keyword research and SEO optimisation

  • Original, well-researched content that aligns with your brands tone of voice

  • Meta descriptions and optimised titles

  • Includes 2 rounds of revisions

  • Most blog posts delivered within 5-7 days, with rush options available for urgent projects.

From $300 per blog post.

Make An Enquiry →
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Email Marketing

With over five years of digital marketing experience in Sydney, I’ve worked with brands to connect them with their audiences, leveraging their most direct and strongest form of communication - email marketing.

I’m experienced in simultaneously managing multiple brands and venues across diverse marketing channels, consistently achieving industry-leading open rates of 40-42% for all EDM campaigns.

By working with you on personalisation and automation sequences, I’ll help you drive engagement and encourage brand and customer loyalty. I have worked across multiple platforms including SevenRooms, Mailchimp, Klaviyo, Sprout and Talkbox.

Services Included:

  • Email and newsletter strategy and content

  • Strategic email sequences for launches and campaigns

  • Subject lines that get noticed in crowded inboxes

  • Performance optimisation and monthly check ins

From $500 per month.

Make An Enquiry →
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Why Work With Me?

I bring together creative writing skills with digital marketing expertise to create high quality content that drives results.

Whether you need SEO-optimised blog posts that rank, digital content for your publication or email campaigns that drive sales I'll help you cut through the noise and write unique copy that resonates with your audience, while holding true to your brand values.

My Approach:

  • Based in Sydney, I understand the local market and can meet face-to-face when needed.

  • I work as an extension of your team, ensuring everything aligns with your brand voice and business goals.

  • Most projects completed within 5-7 business days, with rush jobs available for urgent deadlines.

Ready to work together?

Let's chat about your upcoming projects and how I can help bring your brand story to life.

GET IN TOUCH →

Collaborations

Please get in touch to discuss upcoming projects

CONTACT →

Let's work together

Let's work together

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GET INSPIRED
@betterwith_spice

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